In today’s world, we are dominated by screens and digital media, and it may seem counterintuitive to talk about the power of print. But the truth is, print media still holds a unique and valuable place in the marketing mix. Here’s our thoughts on...
Let's cut to the chase with WHOIS and see it as a question of who owns that Domain/website URL?, Many of us, especially those in digital, have stumbled upon a website and paused to wonder who's behind it. It could perhaps be something as simple...
,Let’s talk about email security.,Since email is one of the largest business productivity tools, it's unsurprising that it's also a prime target for cybercriminals. Phishing emails alone, the most common form of online scams, saw a huge increase...
If you are anything like me, the sight of a plant (or 10!) in the office can instantly lift your spirits. They bring me pure joy! Not only do indoor plants transform the look and feel of an office, they come with some surprising benefits. These...
Ever thought about turning your WordPress website into a thriving online shop or even a booking system? If so, WooCommerce might be just the solution you're looking for!,What is WooCommerce?,WooCommerce is one of the most popular and arguably...
At Integrated Ideas we love a handy tip on mastering the small details that enhance our productivity and communication. Here’s an inbox efficiency life hack just for you!, In a bustling world where many of us receive hundreds of work emails every...
Every year there are trending colour palettes that emerge as the favourites to use for websites, and this year is no different. We’ve taken a look across the internet, from a wide variety of industry experts to platform developers and from those...
Having an agency like Integrated Ideas on retainer can potentially save your business time and money. , We have many years of experience offering retainers to our clients. Our close working relationship means we are just like being part of the in...
As the New Year rolls in, it's the perfect time for businesses to refresh their online presence. A website isn’t just a digital business card; it's a vital tool for engaging customers, showcasing products and services, and driving growth. Here...
My new career at Integrated Ideas...,Hi! I'm Suzy a Project Manager at Integrated Ideas and I am thrilled to be the newest addition to this talented team. I have had a long career path in project management, especially in website and systems...
If you receive a 404 error page, this means that your browser was able to locate the server of which the website relates to, however, it was not able to reach the specific destination. Simply put, the site was reached but the specific page wasn’t...
We don’t need to tell you how important it is for your website to be SEO optimised to rank highly within Google searches, but don’t forget your images, these too now get picked up in the search results if labelled and includes a relevant...
You may have heard this term but are not entirely sure what it means?,What is cached data?,The technique of storing cached data or cached files as part of your browsing history on a phone or web browser is to improve the user experience on future...
Have you ever noticed how browser tab icons go clockwise and then anti-clockwise when loading a web page? Or ever wondered why the colour of the spinner changes from grey to blue?,Most sites have a favicon, a small symbol to the left of the...
Starting a new business is hectic enough with all that needs to be done, yet alone becoming overwhelmed with everything in the digital world if you don’t understand where to begin. This is where we can help. Let Integrated Ideas take the stress...
Finding the right social media platform is the key to its success for you. , The most popular networks are: ,Twitter,Facebook,Instagram,YouTube,LinkedIn,Snapchat,TikTok,,All of these platforms are free and are straightforward to set up, either as...
A big topic that has been discussed recently in our industry is green and sustainable energy. How green is your business? That's a question we have been asked by a number of clients this year. All of us pretty much use the Internet on a daily...
A little bit about me…,For the past 3 years, I have thoroughly enjoyed working within the design and marketing industry. My most recent role was concentrating on one particular eCommerce site for a local but international company, however, I...
We’ve often been asked by our clients why the Google Search Console and Google Analytics data never matches. This seems to be common when clients compare organic traffic in Google Analytics with Google Search Console. Many of us have been in that...
Email footers and the law,Day by day we all receive hundreds of emails, but are you aware that as a business, your email footer needs to include specific pieces of information by law? The information required mostly comes down to the type of...
Working together to make a big difference,Throughout lockdown, there has been an ever-increasing demand for face masks and other PPE. In Colchester, a group known as The Secret Sewing Club was re-established by staff from The Stanway School....
The Lockdown Continues,Following the extended lockdown announced by the UK Government of at least another three weeks, it looks like we will all be continuing our operations with our Zoom video calls, Hangouts, WhatsApp or Microsoft Teams, not to...
Nothing is more impactful than colour when it comes to design, and bold and saturated hues look to be a popular trend for 2020. Colours that you make part of your design can transforms the look, feel and perception of what you are trying to say...
You may have heard in the world of Tech that Windows 7 is soon to be nearing the end of its life!, Released in July 2009, less than three years after the release of Windows Vista; Windows 7 is soon to reach the end of its life on the 14th January...
When is a Keyboard more than just a Keyboard? There has been a debate in the office this week about keyboards, Rebecca has a weird and wonderful keyboard as you can see above. The sight of this keyboard left the rest of the office scratching our...
What it means for you as a user,Outlook is following in the footsteps of Gmail's Priority Inbox of 4 years ago by introducing a new tabbing system for its Inbox called 'Focused'. The feature will be available for users of Outlook on the web,...
Ending an email subject line with a hashtag # ,A conversation took place in the office this week which got us thinking. It all began after one of our staff members made use of a hashtag at the end of an email subject line.We were all a bit...
Videos can take many forms, whether this be actual video footage, animated GIFS or effects to static images pulled together in a tasteful way. Nowadays video is one of the go-to methods of doing virtually anything, with YouTube (the largest video...
I love printed design - you simply can't beat the smell of a freshly printed brochure and the feel of the stock on your fingertips! It's fantastic! In recent years there has been a dramatic move to digital marketing as companies fight to increase...
A logo often forms your first impression of a brand. It's your first point of contact; your immediate basis to form an opinion. Logos will tell a lot about who you are and what message you're trying to convey. But how much thought actually goes...
We've all had the same frustrating problem: you visit a website on your smartphone or tablet and the formatting is so distorted that you look elsewhere. There's nothing more off putting for any mobile user, as you can't keep track of what you're...